Execution works at project time.. it is a war only few people understand it. Execution is most difficult skill and no one wants to be in it for long term. Executing a project , task and workout. We keep sitting on tough task or negotiations. As they are hard to execute. Problems keep waiting and then became so big for us to handle.
Operation excellence is an art while execution is a war. Both are different skill sets. You need excellence in service and stores to make us a case. IKEA is classic example of operational excellence. You see excellence in everything once you enter in store.