Any organization needs growth which can come through optimization or innovation. Innovation needs destruction. Creation of new path is difficult. It involves risk. It can’t happen every day. After trying multiple ideas, only few succeeds. Outside environment like competition or technology decides need of optimization and innovations.
Optimization needs more efforts however less risky. Optimization of process, system, or organization needs consistent effort for survival. Organizations depute army of change managers to fuel this need.
Both optimization and innovation are simultaneously happens in any system. Their ratios may be different. Growth goddess needs them. Product cycle curve is fixed (S Curve). Tech products are more vulnerable to environment. They need more innovation. Faiths like religion needs less changes. They work on written or unwritten constitutions.
Complacent organization has less life time. US companies have seen it. Business has shifted to China or India at the name of optimization. Cost reduction is consistent need for survival.
On global front, countries are investing less on higher education (innovation). Politics, security, and economics have taken over need to innovate by human. We need more budget allocations and focus on education and innovation. There should be idea centres/cafes then bookish education. Google has made bookish education less useful. Creating products for future generations is need of hour.